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Monday, February 25, 2008


Play has been published in Ronald E. Riggio's The Art of Followership. Fellow contributors include James MacGregor Burns, Jean Lipman-Blumen, and Ira Chaleff.

Andy and Patty share indispensable insight to leaders of innovative change in their chapter, "Effective Followership for Creativity and Innovation: A Range of Colors and Dimensions." In chapter twenty-one to be exact, they break the matrix model of effective followership for creativity and innovation down into colors red and blue and dimensions 1-D to 3-D. In the model, color measures enthusiasm, energy, and emotion, while dimensions channel the depth of perception behind a follower’s problem-solving capabilities and potential.


The four combinations this model yields provide the framework for the different types of effective followers: Creative Catalysts, Creative Supporters, Creative Skeptics, and Creative Statics. Recommendations and helpful insight for each blend of creative follower are additionally examined through what Play calls “Plus, Delta” strategies. “Plus” is to value-added quality of a follower as “Delta” is to tactics for the follower’s growth.

Applause for hard work and a job well-done.

1 comments:

Anonymous said...

Congratulations for the excellent work. I think this is the beginning of the "guru" kind-of-output that we are going to see more from Play. I'm going to order it right away!
Best regards, Miguel from Portugal-Europe